13 febbraio 2018, 15:00-18:00
Auditorium "Le Benedettine" Piazza San Paolo Ripa D’Arno 16, Pisa
Language: EN
Prof.ssa Andrea Bonaccorsi
Abstract
Entrepreneurship involves by definition novelty- at least novelty for the person engaged into entrepreneurial activities. Contrary to other work activities, in which the content and the organization are known and predictable, entrepreneurship involves risk taking and engagement. Yet there is also entrepreneurship that involves something new for the others, in some cases radically new for the world.
In this lecture we explore what we know about the creation of novelty, drawing from recent advancements in cognitive sciences, cognitive and social psychology, and the theory of organizations. We will compare findings from the creation of novelty in the technological and economic domain, and in non-instrumental activities such as arts and humanities.
Sono disponibili:
- il video all'interno di Mediateca;